In the first three months of this year, Toyota Motor Europe sold 280,300 new cars on our continent. This concerns models from both Lexus and Toyota.
That number is 4 percent above the number of cars that the brands sold in Europe in the first quarter of 2017. As a result, the market share of Toyota and Lexus increased by 0.1 percentage point to 5.1 percent.
Toyota itself sold 261,700 cars in Europe of which 113,100 were Hybrid. The remaining 18,600 units, of which 12,400 were Hybrid, are attributable to Lexus.
In Western Europe, 53 percent of all Toyota's sold was a hybrid. At Lexus, that percentage is even at 98 percent. In Eastern Europe, these percentages are respectively 13 and 6 percent.
Toyota and Lexus are specialized in hybrid models and that means that an increasing part of the portfolio consists of cars that can only be delivered with a hybrid powertrain or where that is in any case an option.
In the first quarter of this year 125,400 Hybrids found a new owner, 18 percent more than in the same period last year. The hybrids account for 45 percent of the total sales of Toyota Motor Europe.
Success numbers at Toyota are the Yaris (65,400 pieces), the C-HR (36,500 pieces) and the Auris (33,800 pieces). At Lexus, the NX (7,900 units) the RX (3,900 units) and the CT (2,400 units) were the most popular models.
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